Brand

This page collects the Organic Reactions logo in the file formats most often requested by authors, conference organizers, and partner publications, along with brand color values and font specifications. It also lists the rules for using the logo and the editorial brand.

Rules / Guidelines for Use of the Logo

The Organic Reactions logo and name cannot be used without the express permission of Organic Reactions, Inc. Authors of chapters published in the series, and persons presenting on Organic Reactions topics at scientific meetings, do not need separate permission to acknowledge the series. All sponsored sessions and symposia, and all materials produced under support from Organic Reactions, Inc., must acknowledge Organic Reactions and link back to organicreactions.org whenever possible.

The logo files, the brand colors, and any other resources found on this page shall not be altered in any way, including but not limited to adjusting colors, removing words, adding text or graphics to the designs, or applying drop-shadows or filters that change the visual appearance of the mark.

Logo Files

Three raster variants and one PDF are available below. Use the transparent PNG for digital and presentation use over light backgrounds; the white-background PNG for darker layouts where the transparent version would render badly; and the JPEG for legacy systems that don’t accept PNG. The PDF version is provided for print workflows that need a single-file vector container.

Organic Reactions logo, transparent background

Transparent PNG

Organic Reactions logo on white background

White-background PNG

Organic Reactions logo, JPEG version

JPEG

Organic Reactions logo PDF preview

PDF

Brand Colors

SampleRoleNameHEXRGB
PrimaryOrganic Reactions Navy#15114321, 17, 67
Primary darkDeep Navy#0a082010, 8, 32
Primary midMid Navy#2a237042, 35, 112
Accent tintLavender Tint#e8e7f0232, 231, 240
Accent borderSlate Lavender#b8b5cf184, 181, 207
Body textCharcoal#33333351, 51, 51
Secondary textMid Gray#4d4d4d77, 77, 77

All brand colors meet WCAG 2.1 Level AA contrast requirements when used in the combinations shown on this site (navy on white, white on navy, charcoal on lavender tint, etc.). Do not pair light gray text on white backgrounds, or navy text on the deep-navy background.

Fonts

The Organic Reactions website uses Arial (with system sans-serif fallback) for body text and headings. The logo wordmark is set in a custom serif treatment — do not attempt to recreate the wordmark with system fonts. Use the supplied logo files instead.

How to Cite Organic Reactions

The recommended citation format for an Organic Reactions chapter is:

Author(s). Chapter Title. Org. React. Year, Volume, Pages.

Many recent chapters also have a DOI assigned by Wiley; including the DOI in the citation is encouraged.

Permission Requests and Brand Inquiries

If you would like to use the Organic Reactions logo, name, or any branded materials in a presentation, course material, conference program, or publication, please contact:

Organic Reactions, Inc.
Email: [email protected]
Web: organicreactions.org/contact

We aim to respond to brand and permission inquiries within 5 business days.